Designers Stories
Kristy Sherill
I’m now established as a design expert, work with my ideal clients, and am more confident in explaining my advantage as a designer to clients.
Chambless Hall Interiors – Kristy Sherrill
Grayson, GA
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Background
By the end of 2011, I was a year into my business, a single Mom, and in survival mode! I had a different set of beliefs about how to run my business, which included lots of fear about what the next job would be or if there really was going to be a next job. My expectations were so low about how much I could charge that I’d ask for a very small consultation fee. I just didn’t know how to charge for my talent and expertise. And the truth is, I didn’t think it was possible to charge more, nor did I know how to sell myself in a way that warranted more money.
Working with Interior Design Business Academy
I started with IDBA Gold and spent 18 months going through the basics. I coached with Terri about my money beliefs and when I sold my first fee based project (adining room for $2500) I was amazed! Budget on the Fly is now a cornerstone of my business!
I moved into Platinum Tier coaching last year. Being in this community of designers has had a huge impact on up-leveling my business. It’s a tremendous advantage to watch and model myself after them and their higher level businesses. There is so much to absorb, so much to focus and learn about marketing, so much to implement …it’s awesome!
Results
Running my business is now a lot of fun! I’m now established as a design expert, work with my ideal clients, and am more confident in explaining my advantage as a designer to clients. I just had a previous client buy a $1.5m condo in downtown Atlanta and am doing furnishings for all 2700sf. The letter of agreement is $32,640. I just finished the design phase and am working on completing purchasing and implementation. I still can hardly believe that it happened, and that I was confident enough to charge her that much money for this project. It’s only going up from here!